Forecasting

The forecast panel on the dashboard projects revenue and profit 30, 60, and 90 days out. It's directional, not magical.

What the model uses

Last 90 days of orders by channel and SKU, seasonality signals from the previous year (if we have that much history), stock position, and advertising commitment.

What it doesn't know

Your product launch calendar, your discount plans, or anything happening outside Meridia. For planning-grade forecasts, combine Meridia's baseline with your own lift assumptions.

Confidence bands

Every forecast shows a 10/50/90 percentile band. A wide band means the model has low confidence — usually because your history is short, seasonal, or noisy.